The Use of Flashback in Kenneth Branaghs Henry V Essay -- Film, Movie

The Use of Flashback in Kenneth Branagh's Henry V Â   In Kenneth Branagh's film adaptation of William Shakespeare's Henry V flashback is used at key moments to comment on the action and to explain points in Henry's past, and how that past effects his present judgment. Certain scenes and lines are borrowed from parts one and two of Shakespeare's Henry IV to do this. The result is an amalgam of scenes, lines, and characters which brings about a telling expose of Henry V, and the man he was before becoming king of England. Flashback is used in this adaptation directly, to establish key points and players in Henry's life, as well as in a less direct manner, coming through in his current actions, to show his sovereignty, what that means to him and why. The initial flashback scene displays a memory of Pistol's concerning Sir John Falstaff (portrayed by actor Robbie Coltrane). The flashback occurs while Falstaff is on his deathbed, and his remaining friends lament his impending loss. Branagh gives Pistol a line of Falstaff's, describing Falstaff in his own words as "A goodly, portly man, in faith," (1 Henry IV. II. iv. 421), apparently to establish Falstaff as the well loved character he seems to be in the Branagh film. Falstaff is shown as the jolly jester in this flashback, and not at all as the dangerous, mischief making deceiver he is in the texts, themselves. Branagh focuses on the pathos of Falstaff, to display his rejection as an unfortunate one. It is in this flashback that the audience sees the Machiavellian seeds being sewn in Prince Hal's personality as he shows his willingness to banish "valiant Jack Falstaff", however it is not shown where these seeds came from. Falstaff advises his young friend not to banish him f... ...am Shakespeare's Henry V, Branagh uses flashback in more than one way to retell the classic story of King Henry V. Both in actual, and implied flashback Branagh shows the true character of Henry, along with what makes him the king that he is and what gets him to this point in his life. The byproducts of the humanization of Falstaff, and the vilification of Bardolph, coupled with the unique look at Henry's image of his father gives the audience a very different look at this life story, but one which is nonetheless accurate, and entertaining. Works Cited Henry V. Dir. Kenneth Branagh. The Samuel Goldwyn Company, 1989. Kliman, Bernice W. "Branagh's Henry V: Allusion and Illusion." Shakespeare on Film Newsletter. 14.1 (Dec. 1989): 1+. Shaw, William P. "Textual Ambiguities and Cinematic Certainties in Henry V." Literature Film Quarterly. 22.2 (1994): 117-28.

Case Study- Culinarian Cookware

1. Describe consumer behavior in the cookware market. How is cookware bought? How is it sold? What are the implications for Culinarian’s marketing strategy? Cookwre was bought either by piece or in a boxed set. Below are two graphs about how cookware is bought and sold. How is cookware bought: How is cookware sold: Implications: * There is a big potential in mass merchandise outlet, which has not been explored yet. * Enhance cooperative relationships with department store, because this is a very important sector with a large share in both purchasing and selling. Direct sales doesn’t have a large share (only 5%), and the percentage that people buy through this channel is almost zero, so we need to consider if direct sales is necessary. * A large share of cookware is sold in 75 local specialty stores (27%), and we need to reduce the sales of this channel. * Target customers should be women from 30-55 with household income over $75,000. 2. What are Culinarian’s stre ngths and weaknesses? Why has the company been successful? Strengths| Weakness| Strategy| Advertising|Very clear four strategic priorities| A fraction of Competitors| Product| Promotion| Unparalleled product quality| Lack of consistent and meaningful price discount events | Advanced performance technology| | Leader in metallurgy technology | | First manufacturer to provide the benefits of copper cookware with effortless and maintenance. | | Sales and Distribution | Market share| Very strong relationships with retailers| Low compared to other competitors (6. 5%)| Eight experienced account managers| | The success of Culinarian lies in the following aspects:Above all, the company has very clear four strategies priorities. Furthermore, good execution is very important. Strategies play like a guideline, and all marketing and sales activities are launched under this guideline. Then, the company did a good job on preserving its brand image with unparalleled product quality and advanced tec hnology. Building strong relationships with retailers is another factor. The company offers a higher margin to retailer than other competitors, which stimulates the retailer to push the sales.Finally, Culinarian is quite clear about their target customers, who have high-income, so their advertising is very effective that they focus on magazines and newspapers targeted at high income audience. 3. Was the 2004 promotion profitable? Calculate the profitability using Brown’s logic and then calculate profitability using the consultant’s model. How would you calculate profitability? My conclusion is the 2004 promotion was profitable. Using Brown’s logic Actual units = 184987 Forecast units = 59871 Variable costs = 38. 4 Incremental contribution impact = (62. 4-38. 64)*184987-(72-38. 64)* 59871 = 2397995 Using consultant’s model Actual units = 129386 Forecast units = 119504 Variable costs = 52. 05 Incremental contribution impact = 10. 35*129386-19. 95*119504-993 32+39540 = -1104752 My method Conclusion: the promotion is profitable Promotion period March to May Variable cost Both overhead cost and advertising cost should not be included in the variable cost, so my variable cost should be 38. 64-(52. 05*7%)= 35 Forecast unitsI use consultant’s figure by the computer-generated model, which is 119504 Actual units Actual orders from March to May in 2004, which equals 184987 (47191+89423+48373) (62. 4-35)*184987-(72-35)*119504=646995 4. Should Culinarian run a 2007 price promotion? If so, what should be the specifics of such a promotion (e. g. , product scope, discount rate, timing, communicate) Culinarian should run a 2007 promotion. First of all, in 2006, Culnarian’s CEO established four strategies for the company. The 2007 price promotion would be a very good implementation of the strategy.Moreover, 2005 telephone survey shows that unaided brand awareness for Culinarian are 15% with household income under $75000 and 25% with hous ehold income over $75000 ( this figure is lower than its competitor Le Gourmand and Robusto). Finally, the cookware market in U. S. had been increasing year on year, so had been Culinarian’s products, so there must be a great potential on sales growth. Details of the promotion Product Scope They should run promotion on product DX1 and CX1. First, SX1 and PROX1 are for advanced and professional chefs, so they are very high-end with smaller shares of the revenue.Then, DX1 and CX1 take a lion share of the total revenue. Finally, discount on DX1 and CX1 would not affect brand image as they are relatively low-end products with low price and technology. Timing They should choose April, May and June as spring sales and October, November and December as winter sales. May and June are weddings seasons, while November and December are Christmas time. According to the survey, 55% of the respondents received or purchased cookware as a gift. So I suggest there should be two price promotio ns in spring and winter. Communications:Commercial advertisement on cook channels (39% watch television cooking shows and 18% purchase cookware seen on television cooking shows) Direct support to retail stores such as displays and sales staff (30% stated that they would be drawn to stores with attractive displays, and 25% preferred a full- service store) Enhance channel communication with mass merchandise outlet (32% of respondents bought cookware in mass merchandise outlet) Traditional channels, including TV, radio, newspapers and cook magazines. (10% said they might respond to TV, radio, magazine, or newspaper advertising) Discount rate :20%

Economics Commentary Essay

The article concerns the price war in the airline business in China. Air companies sell tickets at lower than cost price to drive out competitors. The Civil Aviation Administration of China (CAAC) wants to prevent this and will set a price floor for seats on 699 flights. In this commentary I will explain the situation and discuss the consequences of this issue. Air companies try to attract the necessary numbers of passengers to stop their routes from being canceled by the CAAC. Offering discounts is one of the ways to attract people to buy air tickets. In this case, discounts of 70 to 80 percents had been offered to consumers over the last few months, while a regulation made by the NDRC and CAAC in 2004 states that airlines should not sell tickets at less than 45 percent of the nominal price. Although this regulation, China Eastern continued the price war by still giving these huge discounts which were meant to provoke counterattacks from other airlines. Firms usually want to determine prices to maximize profits and one option is predatory pricing. Predatory pricing means that firms cut prices below costs to drive out competitors. As soon as firms have driven out competitors, obtained a bigger market share, they raise the prices again. Predatory pricing makes the industry more concentrated, because there a fewer firms in the market. With other words, the market becomes less competitive and more monopolistic. The CAAC tries to prevent this in order to keep the air business competitive. Options are price floors, as will be explained later. However, travelers are against the idea, as price wars are profitable for them in the short run. They can buy relatively cheap tickets now. Though the tickets will be more expensive in future, in the long run. This happens when the firms have driven out their competitors and have raised their prices again. Then producers will charge higher prices than the normal price and the consumers would therefore be worse off. Although this predatory pricing , also rumors about government intervention made consumers already unhappy. Some insiders have implied that China Eastern used funds injected by the government to subsidize its losses on ticket sales. The reaction of the CAAC was that the government had injected several billion yuan into China Eastern to maintain its daily operations, but not so it could cut ticket prices. The reaction from the travelers on the implementation of a price floor was also negative. A price floor means that a government introduce a minimum price that can be charged for a product. With an implementation of a price floor, the demand will decrease from Q0 to Qd and the price will increase from P0 to Pmin. The firms which are still in the industry will now charge higher prices at lower outputs. They pay more and get less. If the CAAC decides to implement this price floor it causes that there will be a excess supply, the area Pmin-(Qd-Qs) . The costs can be higher than the profits and therefore producers will leave the industry. This will lead to a shift in supply and to less excess supply in the long run as shown in figure 2. Secondly there is a problem with unemployment. By implementing a price floor, unemployment will occur. This is because the supply will shift to left in the long run. There are fewer suppliers and therefore people will get unemployed. People who were working in the area Qd-Q0 will lose their jobs. On the other hand, people who are working in the area 0-Qd will keep their jobs and will gain more. Consumers are obviously not happy with this and some people reacted with statements as, ‘We don’t want to pay extra just to fund some senior manager’s salary’, as mentioned in the article. Predatory pricing is a difficult task to prevent, since price floors do not benefit consumers neither in the short run nor in the long run. The CAAC probably needs to find other regulations and restrictions manners to prevent this ‘malicious competition’.

Eqypt vs Mayan essays

Eqypt vs Mayan essays The Egyptian civilization that developed along the Nile River was comprised of desperate human communities forced by the growing desert to live there. It grew to be one of the first great urban cultures of human history. The Mayan Civilization was an ancient Native American culture that became of the most advanced civilizations in the Americas. The people known as the Maya lived in the region that is now eastern and southern Mexico, Guatemala, Belize, El Salvador, and western Honduras. The basis of both of the societies was agriculture. Agriculture lead to every other aspect of these two diverse, yet similar cultures split by the globe. The Mayans and the Egyptians both had very primitive farming techniques in the beginning. In order to be successful at all, the people had to work together. No one could do all of the labor alone. This meant that the cultures needed many workers to help out with the work. As the farmers and people began to cooperate, an organization began to grow. They found leaders among them who directed the workers. Forms of government and religion developed and due to this fact the people soon began to build cities and to manufacture things. Eventually they even began to trade with their neighbors. That is how it all started. This was the founding ground for both of their societies. To be a successful society the people needed a food supply, which meant that they had to have trust and faith in their farming techniques and in the supernatural gods that controlled their fate. Today, as then, every society has a god or idol they worship to explain why life takes the path that it does. Both the Mayan and Egyptians had a very strong religion centered society. The Maya worshiped agricultural gods, such as the rain god and, later, the corn god. Eventually they developed the belief that gods controlled events in each day, month, and year, and that they had to make offerings to win the gods favor. The ...

8 TV Shows That Will Make You a Better Novelist

8 TV Shows That Will Make You a Better Novelist Netflix Write: 8 Shows That Will Make You a Better Novelist Reedsy editor and novelist Andrew Lowe highlights an excellent way to improve your writing craft without the need to read a word or skip a YouTube ad. You’ve probably already absorbed it without even knowing. It will enhance your story if the key characters all want different versions of the same thing, or if their change or development is influenced by a unifying theme. You don’t want characters to feel like ciphers; window-dressing for the story. You want them to be an integral part of the way the story functions. The way to do this is to be absolutely clear about your theme. You need to be able to answer that second question with total confidence; ideally, in the fewest possible words.In the Duffer Brothers’ Stranger Things, they’ve boiled their theme down to a single four-letter word: loss. Joyce is a mother who’s lost her son, Will. Jim is a police officer who’s lost his daughter to cancer. Eleven is a young girl who’s lost her childhood. Mike, Dustin, and Lucas have lost a friend. Jonathan Byers has lost his younger brother and his father. What can @netflix's #StrangerThings teach authors about 'theme'? All the characters are pulling in the same direction, and so all the writers have to do is examine their differing motivations as the characters set about finding the things they’ve lost or achieving some kind of related redemption. If you can set your story around a potent central theme, then it will go a long way towards making your characters believable, your story multilayered and - a big bonus, this - because of the clear focus, that dreaded synopsis will be a lot easier to write.Where to watch? NetflixOr if you want to read some of the books that inspired the series, check out our quintessential Stranger Things book list here!Andrew Lowe is one of our top copy-editors on  Reedsy, and you can visit his profile here. His novels The Ghost and Savages  are  available now.What have  you learned about writing by watching  your own favorite TV series? Share your thoughts in the comments below, but be warned once more: there will be spoilers.

To what extent are human bodies products of culture Discuss In Essay

To what extent are human bodies products of culture Discuss In relation to Susan Benson and Anne Balsamo theories and give 2 ex - Essay Example 123); at the same time, it served as an instrument to the expression of one’s culture, beliefs and practices (e.g., tattoos, body piercings, etc.) (Shilling, 2002, p. 68). Nevertheless, cultural influences on the beliefs of the society pose questions about the abilities of the body to satisfy human craving for perfection. The physical limitations of the body, especially in the context of gender, are causes of these commotions. At the spring of technology, the frustrations that bred from these limitations made humans create cybernetic organisms or the cyborgs, concede to cosmetic surgeries, and use equipments that could help correct the issues â€Å"concerning health, beauty and ageing† (Lewis, 2002, p. 294). Because of the increasing attention gained by the human body, several individuals and groups have formulated theories on the bases of these shifts. Theories on Human Body and the Culture As culture affect people’s beliefs and practices in almost all aspects o f living, its influence on human perception about their body has also been inevitable. This is plainly evident particularly in the Western civilizations. Consequently, the collection of research studies and related literature on the account of identity and differences as determined by the body itself, and how humans have proceeded to initiate changes and created new ways to modify the limitations of the natural body which promote control especially in the aspects of health, beauty and aging, have accumulated to unexpected degrees. Subsequently, theories by Foucault, and others, attempt to explain the relationships between the society’s views of the human body, its causes and effects, and the internal and external factors that play a role in the circumstances involved (e.g., human emotions and drives, language, among others) and the current trend of human ascendancy over it (Lewis, 2002, p. 295; Shilling, 2002, p. 65; Balsamo, 1999, p. 20). The presence of social standards and the pressure that it puts on the populace, as well as the submission of the society to these norms, propose that despite the intrinsic diversities that result from â€Å"the modernist ideology of individualism† (Lewis, 2002, p. 295), culture remains to be a crucial and major determinant of how the people view the body and its value. With this, and with the assistance of technology, the human race try to develop the body into the image which suits the idealists view of how the body should be by maintaining health (e.g., exercise and proper diet) and even undergoing cosmetic surgeries; existing in the absence of or surpassing â€Å"bodily flaws, disease, obesity, ageing and (even) death† (Lewis, 2002, p. 295). This is also why bodybuilders, cyborgs and robots, and even those who have anorexia and bulimia exist -- ways in which humans try to demonstrate control over their bodies to achieve what is considered by the society as ideal or within the bounds of social standard s. As a result, experts suggest that what human body is now -- how it is treated, looked at and valued -- is a product of cultures that desire for standardized perfection. Still, the presence of the aforementioned advances towards the â€Å"improvement† of the human body does not mean the complete absence of what is unwanted. Mary Douglas even stated that â€Å"that which is negated is not thereby removed† (as cited in Benson, 2002, p. 124). Hence, people continue to struggle between the threats of the internal and

A Worn Path Essay Example | Topics and Well Written Essays - 500 words - 1

A Worn Path - Essay Example The setting of the story as written by the author is based on the Natchez Trace as well as the town of Natchez. Phoenix who is the protagonist in the video is an elderly Black American woman who subsequently goes on a heroic quest to rightly procure medicine for her beloved ill grandson. Throughout the story, the author uses different literary devices in order to make the story interesting. The Video also delivers the unforgettable character in the Black American woman, who does not even know when she was born. From the video, critics are well evident throughout the storyline. The various literary devices that are highly used in the video include allusion, metaphor, imagery, Simile and alteration. Allusion is a literary device that is used in the main character of the story, Phoenix. The name of phoenix is the similar to the mythical bird that subsequently raises the air and eventually bursts into flames. This bird is consumed by fire and when it gets burnt, a new phoenix spring emerges from the ashes. The old black woman is also old to walk in the difficult on her way to Natchez to get the medicine for her grandson. However, her age does not matter as the only thing that she believes in is that she has to have his medicine or die while trying. Metaphor is another literary device that is used in the video. From the video, it is quoted that the black woman walked slowly, a little side to side with a well-balanced heaviness, and with the lightness of the pendulum in the grandfather clock. Through such use of literary device, the author makes the character as well as the story to come into life. The Black old woman ambles in the cold, while she walks on the path multiple times for the sake of her grandson. However, due to his old age, her footing is quite unsure and she is seen to waver from side to side while walking. Imagery is also evident in the video. Throughout the